Casa Mercader is the authentically local alternative in Barcelona. Located in the Eixample district, this long-stay property has everything for you to feel right at home.
To help Casa Mercader develop its digital brand, we created an integrated communication, marketing and technology campaign to drive traffic to its own touchpoint to deliver a better customer experience along with increasing loyalty and margins for the brand.
Under difficult times for traveling due to the pandemic, we have helped Casa Mercader, a SiMaba Group property, keep and offer what people are looking for during these times. We have been able to help the brand and its possible customers navigate through the current situation. Strategically planning actions to ensure an ongoing communications and digital marketing campaign.
We manage all communications touchpoint creating content that adds value to people in need of traveling or relocating during this time.
In addition, we have implemented a property management technology to synchronize and unify all of its booking platforms into one single platform to automate operations.
Strategy & Consultation / Web development & Maintenance / Property Management / Integration Software / Digital Content creation / Video Content production / Integrated Communications / Social Media Management / Digital Advertising